Two spotlights in CES Asia 2016: VR and AI!
On May 10th, the second annual CES Asia show kicked off in Shanghai. If you are a tech fan, you won’t be new to CES. Every January, the whole electronics industry makes an exciting pilgrimage to Las Vegas – the global stage where next-generation innovations are introduced to the marketplace.
More than 375 companies from 23 countries, including key global names such as Intel, IBM, Huawei, Samsung, LG and China Mobile, are participating and will present their latest products and technologies to executives of the industry, international buyers, the media and Asian consumers during this event, up from 212 companies at last year’s inaugural show.
After immersing in the show for the whole opening day, I can definitely say there are two spotlights in CES Asia 2016: VR (Virtual Reality) and AI (Artificial Intelligence)!
In 2016, the so-called the year one of VR, the world’s technology giants all engaged in developing VR technologies and launched VR products that drew attention from early adopters. At CES Asia this year, unsurprisingly, VR technologies dominated the show. Where there was a long wait in the show, there was a VR gaming experiencing device.
Intel’s booth attracted lots of attention by three big sculptures, but when you looked up, they might be smiling at you! Attendees can make any expression in front of a three-function-combined camera and instantaneously the same expression reflects on the face of the scripture. This is called RealSense eye-tracking technology which can recognise gestures and facial emotions. While this technology has many uses outside of virtual reality, it opens up new opportunities for developers in VR. In the keynote presented by Sr. Vice President of Intel, Josh Walden, announced Intel headset which is able to put yourself into your virtual gaming world will come into market in June and in the live demonstration of this new product, the user pushed a rock down with his ‘real’ hand.
No only big brands like Intel, Sony, and Alibaba are explaining how new technology is helping create VR experiences by releasing new VR products on the show, but also lots of local companies are trying to have a finger in this big pie. Virtual shopping, virtual education, virtual healthcare, and even virtual sexual pleasure, were all available on the show. During the 2016 Tech Trends to Watch session, Dr. Shawn DuBravac, chief economist and senior director of research, CTA, highlighted three tech trends that, as evidenced by exhibits on the show floor, will be a major focus in 2016. “Virtual reality is here to stay,” said DuBravac, with global sales expected to increase by 500 percent in 2016 and then double in 2017.
AI is another spotlight of CES Asia 2016, focusing on Smart Home and Smart Automobile.
How to make life more interesting and easy? Wulian, a local leading smart home solution provider, showed the multi-screen control system that supports user to control your home via TV, mobile, watch, tablet and PC with the same Wechat account. Mobile-savvy consumers are changing the country’s retail scene and these smart solution companies have been aware of this trend acutely. Thus, almost every smart system exhibitor on the show were trying to claim they can provide user a perfect experience with one APP on mobile phone to change their life. This is blurring both online and offline experiences, allowing for more daily activities to be engaged online.
On the other hand, the world’s leading automakers, including BMW and Mercedes-Benz, set up their own booths to promote their vision of connected vehicles with IoT functionality. At the BMW booth, the company unveiled its iFuture Concept Car, which boasts real-time route assist, auto driving and pick-up functions and can be connected to smart devices. Mercedes also sought to grab the attention of the audience with its infotainment system, NTG 5.5. A Mercedes official said, “The system allows users to control most of the systems – including navigation and driving mode – while holding the steering wheel.” This is made possible as drivers can control such basic driving systems by simply rubbing and pressing motion sensor buttons set up along the wheel.
From CES Asia 2016, we have to admit, VR and AI technology is gradually infiltrating into all aspects of our life. It’s no longer about the device or product – it’s about what experience is being made for the user. Consumers are demanding better and better experiences.
Last but not least, share three trends with you learning from Intel’s keynote, Smart and Connected World, Sensification of Computing, An Extension of YOU!